Reinforcing its status as the country’s leading digital lifestyle brand, Tigo has walked away with four highly prized awards at the just ended 6th Ghana Information Technology and Telecom Awards.
The awards were ‘Brand of the Year’’, ‘Innovative Product of the Year’ for Big 6, ‘Social Impact Award’ for its flagship Corporate Social Responsibility project Shelter 4 Education and the CEO, Roshi Motman, was acknowledged as ‘Outstanding Woman in Technology’.
Commenting on the wins Roshi Motman said: “2015 was a fantastic year for the business. We invested millions of dollars in various within the business to ensure continued growth, long term sustainability and customer satisfaction.
The strongest component of any company is its people, so I thank every member of my senior leadership team and the wider team for their consistent output and go-getting attitude.”
On winning ‘Outstanding Woman in Technology’, she said: “It’s a real honour to be recognised this way. It is my hope that in the very near future a lot more women will venture into this industry to make a real positive and meaningful difference to the sector. Women have a lot to offer in the telecoms and technology space, and I’m very privileged to have done that.”
In recent years, the company has undertaken numerous investments to improve its network quality and customer experience. Marketing campaigns such as ‘Drop that Yam’, and ‘Yensor nkoaa’ have been a phenomenal success.
The overall brand experience has caused customers to react positively to the new, vibrant Tigo brand.
Big 6, the winning Innovative Product of the Year, gave unrivalled value to prepaid customers through various data, streaming music, and talk time and bonus packages.
Again, Shelter 4 Education was recognised for the tremendous impact it has had in communities across the country where schools were built, renovated and equipped with learning material.
The far-reaching efforts of the project have garnered enormous support from government stakeholders, opinion leaders, and other corporate bodies.
The Ghana Information Technology and Telecom Awards, which took place at the Kempinski Hotel in Accra is Ghana’s premier platform for celebrating top performers within the industry. It seeks to recognize excellence in the ICT industry by rewarding distinction in product development, service delivery and innovation.
