Local marketing firm PromoPerfect Ghana Limited (PPGL) has said it intends promoting Tampico as a preferred drink for Muslims during the Ramadan period.
The 30-day fasting period begins on June 6 this year. “We’ll be in Tamale next week to promote Tampico ahead of the 30-day Islamic fasting,” CEO of PromoPerfect Uncle Ebo Taylor told ClassFMonline.com.
He said the promotion of Tampico is part of the company’s efforts to ensure that Ghanaian Muslims bought made-in-Ghana brands to help sustain them during their fast, instead of going for foreign alternatives.
PromoPerfect Ghana Limited, wholly Ghanaian-owned, was established in 2011 under the laws of the republic of Ghana.
The company is legitimately licensed to offer services in marketing solutions to its customers and consumers across the globe. “We have a team of young and smart professionals with high interest in solving business puzzles for milestone successes,” Ebo Taylor, who has had direct successful association with brands like Sultana, Countre Milk, Savanna Dry, Amarula, Carlsberg & Nivea, said.
He said key among its services are market research, product and brand development and marketing communications.
PPGL has brand management experience in the Ghanaian FMCG industry covering key categories as food, beverages (alcoholic & non-alcoholic), personal and skin care, and hair treatment products.
The company has also held consumer activations for several brands including 8PM Whiskey, Magic Moment Vodka, Tampico Citrus Drink, XTiger Energy Drink, Frizze Wines, Vitatop ChocLate Drink, Vitatop Multiftuita, Frio Malt among a plethora of others.
Source: ClassFM
