Massive reshuffle hits Vodafone

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Vodafone Group has announced a number of changes to its Group Executive Committee.

Vodafone UK Chief Executive Jeroen Hoencamp has been nominated as the Chief Executive of the proposed Vodafone-Liberty Global joint venture business in the Netherlands and has also been appointed as Chief Executive of Vodafone Netherlands.

Also Vodafone Group Enterprise Chief Executive Nick Jeffery has been appointed as Chief Executive of Vodafone UK, succeeding Jeroen Hoencamp.

Additionally, Vodafone Egypt Chief Executive Ahmed Essam has been appointed as Chief Executive overseeing other European markets (Albania, Czech Republic, Greece, Ireland, Hungary, Malta, Portugal and Romania as well as Vodafone’s interest in the proposed Netherlands joint venture) at Group Executive-level. He will be succeeded as Vodafone Egypt Chief Executive by Stefano Gestaut (the Chief Executive of Vodafone’s Partner Markets business) as previously announced in June 2016.

A statement issued by Vodafone said Nick Jeffery will remain on the Group Executive Committee and Ahmed Essam will join the Committee. Both will report to Vodafone Group Chief Executive Vittorio Colao. A successor to Nick Jeffery will be announced in due course. All appointments are effective 1 September. Jeroen Hoencamp will stand down from the Group Executive Committee as he will report to an independent Board once the Netherlands merger completes.

Jeroen Hoencamp has led Vodafone’s UK business since September 2013 and was previously Chief Executive of Vodafone Ireland. Before that, he spent 12 years in a number of senior executive roles (including Sales Director and Enterprise Business Unit Director) with Vodafone Netherlands. Earlier in his career he worked in senior marketing and sales positions with Canon Southern Copy Machines, Inc. in the USA and Thorn EMI/Skala Home Electronics in The Netherlands. He is a former officer in the Royal Dutch Marine Corps.

Nick Jeffery has led Vodafone Group Enterprise since January 2013. He was previously appointed as Chief Executive of Cable & Wireless Worldwide after the company was acquired by Vodafone Group in 2012.

Nick Jeffery joined Vodafone in 2004. He was appointed Chief Executive of Vodafone Global Enterprise – the Vodafone business now serving more than 1,700 multinational corporate customers – in 2006. He began his career with Cable & Wireless Plc (Mercury Communications) in 1991 and led the company’s UK and international markets business units.

Ahmed Essam was appointed Chief Executive of Vodafone Egypt in July 2014. He was previously the Commercial Director for Vodafone’s Africa, Middle East and Asia-Pacific region and has held a number of senior roles within Vodafone’s Group Commercial function.

He joined Vodafone Egypt in 1999 and served in a number of local market senior leadership roles including Consumer Business Director and Customer Care Director.

Vodafone Group Chief Executive Vittorio Colao said: “Jeroen and Nick are two of the Group’s most experienced and proven senior executives with an extensive history of operational, strategic and fixed-mobile integration leadership. These appointments will further strengthen our Netherlands and UK businesses as our convergence strategy in those markets continues to gather pace. Ahmed has an outstanding track record in one of Vodafone’s most complex and challenging emerging markets businesses as well as in a number of senior commercial roles at Group level. I am delighted to welcome him to his new role on the Group Executive Committee.”

By Miriam Hayford

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